Only a few financial advisers use seminar as a marketing method. Yet, among them who use, many use it in incorrect ways. Seminar marketing can actually be an effective way to boost sales of financial service because you can sell simultaneously to several clients at once, multiplying the result of your advices. Logically, when more people come to hear what you say, there is more probability that your products or services will be bought. I find an article that gives great tips about seminar marketing and how it can improve your sales. If you think the expense is big, then spread more invitations. It’s probability. The cost will be covered after the (or on the next) seminar. Read this article for more information.